Senior Data Analyst

Senior Data Analyst, a newly created role providing data and insight to optimise efforts of the Supporter Engagement team.

An exciting time to join this charity as they build a dedicated and specialised Supporter Engagement team focused on delivering supporter growth. Taking their Supporter Journey work to the next level, the team are creating digital and offline journeys and products that engage supporters at a greater level and mix of channels.

As the Senior Data Analyst, you will support the teams by providing data reports and analysis, making recommendations for improvements for insights used to optimisation efforts of the Supporter Engagement team.

  • Establish and maintain KPIS, based on the performance and keeps data updated.
  • Monitor journeys and performance and interprets the data.
  • Monitor data for trends and works with the Optimisation Manager and Head of Supporter Engagement to gather insights.
  • Produce regular reports for product and journey teams
  • Supports tracking set-up and checks/tests to ensure that all necessary parts of the journey can be optimised.
  • Ensure tracking for every journey is tested and working on an ongoing basis.
  • Supports Journey Optimisation Manager in creating the systems feeding tracking data in and out of the CRM.
  • Ensure supporter data is collected and used in adherence with legal regulations

Our client is looking for a Senior Data Analyst who has in depth knowledge of:

  • Working in a digital marketing or an integrated fundraising team with the ability to monitor journeys, spot trends and interpret them.
  • Data analysis and reporting on an acquisition programme.
  • Ability to interpret data from different sources and formulate insights
  • Data analysis for optimisation of supporter journeys.
  • Experience of or familiarity with Faststats analysis tool. Experience or qualifications in predictive models via appropriate tools and algorithms (Python/Chaid)

Job details

  • £44,000 - £44,000 Per
  • London
  • Head Office
  • Ref: HQ00045963
  • Posted: 02.10.2020
  • Closes: 01.11.2020

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